Using Visuals

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Create an effective visual

An effective visual aid can be the key to your presentation's success. See if you know the characteristics of an effective visual.

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An effective visual aid can be the key to your presentation's success. See if you know the characteristics of an effective visual.

You are trying to convince investors to build a new theater in a costly, yet ideal, location. Now you need to prepare an effective visual to support your presentation.

Select text to create your visual.
Not the best choice. This choice uses complete sentences rather than key words, and expresses multiple key ideas.


Correct choice. It's most effective to limit your slide to one key idea using key words.


Not the best choice. This choice contains more than one key idea.


Select a graphic for your visual.
Correct choice. This graphic clearly conveys information supporting your key idea.


Not the best choice. This photo does not communicate your key idea in a compelling way.


Not the best choice. This complex, multi-image graphic is difficult to read and may be distracting.


Select a color palette for your visual.
Not the best choice. This option uses too many colors and may make your visual distracting or difficult to read.


Not the best choice. This visual could benefit from the use of color to create visual interest and highlight key points.


Correct choice. This visual contains a pleasing balance of color. The appropriate use of color creates visual interest and highlights key points.


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